Wednesday, February 25, 2009

PR Agency in Toronto

Polaris PR 

Is a Toronto-based PR company offering a full suite of communications services.

The small long oval table - Day Two of Week Two

Dated Facebook news.  How we feel about Social Networking.  There is no privacy on the internet. Once we have agreed to the terms, we have givin up our "private life" on line.  There is a million things we can do on line. The new hang out for kids is facebook, but it isn't that new, really.  I've just heard about SKYPE - its just like MSN messenger, with webcam options. Remember msn? 

Anyways drop the fuss on what facebook is and isn't doing with our 'private information'. We all agreed, whether we read the terms or not.   There is a common sence we all need to have.  I wouldn't put my phone number up on  a public bathroom wall, so why would I put anything like that on a internet wall.  

Wiener recall - healthzone My god, do I feel bad for CEO Michael McCain of Maple Leaf foods.  This man, did a brave and humble apology to the world last summer, prefectly executed PR, and now this recall. The beginning of this artcile, is read as though is was a set up.  "Two employees of the plant have been sent home - pending on investigation".  says, Company spokesperson Linda Smith.  

I hope people can forgive a second time. Judging from this article human error and not Maple Leafs foods and not thier strigent industry-leading protocols.  

Saturday, February 21, 2009

The Struggle

With very basic knowledge on what public relations is, I have founded myself excited and overwhelmed. 
With only a week in, I have been struggling with time. With a full time job in communications, working for my home First Nations community Rama,  I really don't want to fail.  Not to disappoint my community, but the high standard I have for myself.    


I do learn better in a practical setting.  In my current role my responsibilities,  are limited.  Don't get me wrong, I enjoy the research I do to educate the community on environmental awareness, plus assembling the monthly community newsletter, is a timely challenge.  The communications department,  handles the majority of the events though out the year. I do undertake a lot of the planning process. 


In the chapters that I have read so far, 'values' sticks out - values: establish the boundaries within which we are willing to operate.

The other day Rama's Communications Department had a meeting.  What we were going to dicuss was a page layout for the Orillia Packet and Times. The Packet and Times has a yearly progress 'magazine', and because Rama is in the immediate area, we have always added a page. This process was just indroduced to me, and I have been with the department going on two years! Its as though with the recent education I am getting on public realtions, I'm aloud into a club that controls the info flow.  
The Progress Edition Packet and Times. Questions I had to think about, obvious criteria, our logo.
a side note on our logo; its been just this past year where we have dropped the 'mnjikaning' officially.  In turn every department had to change letterheads, business cards, vehicle signage, email signatures!  Purchasing and Communications where incharge of the circulation.  Only by reguest was the new logo permitted to be used by other departments.
The objectives I was to have for our brain storming session for progress edition was simple.
  • To promote the Chippewas of Rama First Nation as a proud progressive First Nation community, open for business and partnership opportunities
  • Vibrant community continues to foster growth
  • Future home of major regional health care training facility
  • Commited to environmental awareness
  • Creating opportunities for individuals to grow and succeed 
I thought about my values, how I see my community, I thought about the role of values in public relations.  I thought about values - driven management of realtionships between an organization and the public...that can affect its success.

My formal training was as a Native Social Service Worker, part of my training was personal healing, and inward elvaluation.  Now I am far from being an expert on any one elses personal healing/healthy states. But I know that my community is not a proud progressive community, in the sense that I know these words.  That was my struggle, and I dealt with my perosnal feeling and still produced two layouts. Layouts my manage praised, and will take forward, for approval from Chef and Council.  

How far do I bend my own values?